The broadcaster launched a new interactive ad format and planning tool for SMEs at its Showcase event in Manchester (12 June) ...

Levi Strauss & Co is bridging the physical and digital retail experiences through cultural relevance and customer centricity.

Targeted price investment, innovation and new product ranges have resonated with customers this quarter, says Tesco CEO Ken ...

This is something Ella Toone, England Lioness and Manchester United midfielder, wants to change as she launches creative ...

Common People is joining forces with education charity Working Options to deliver talks to children in socio-economic cold ...

New data from Creative Equals shows a positive correlation between inclusive marketing and greater effectiveness among Effie ...

Kerrone is looking to “pursue a new challenge” after leaving the bank following seven and a half years as brand and marketing ...

In a volatile world where shareholders demand quick wins and squeezed consumers want short-term savings, how can marketers ...

Marketers cite the geopolitical environment as the top source of risk to their business, according to new WFA research.

Marketing Week’s weekly round-up of the technology stories that impact the marketing sector: from AI to martech, regulation ...

Twix owner Mars Wrigley responded to complaints by stating the ad is “absurd, fantastical and removed from reality”.

Learn how to validate digital audiences and confirm whether you’re truly reaching the people you intend to target.