This week’s Brand Brief wants us to make good choices (mostly): Be it with healthy snacks, legal insurance, taking up ...

The new 4-part series explores the erased milestones of a life cut short as graduation season and midterm elections approach.

Campaign went deep at Mirren Live 2026 — the advertising industry’s largest gathering for agency new business professionals — reporting across two days of candid sessions on pitching, pricing, AI and ...

Jaguar Land Rover has confirmed WPP has officially been selected as its global partner for creative, media, production, customer experience and marketing strategy. JLR will be working with WPP on an ...

At a time of shifting corporate and performance responsibilities, the most successful CMOs are embracing the challenges of ...

Javier Campopiano, the global chief creative officer for global clients at Omnicom Advertising, is leaving the business at the end of the month. Campopiano became the global chief creative officer of ...

Leading search consultants discuss the shift toward deliverable-based models and why the cheapest bid rarely wins the room.

The Association of National Advertisers (ANA) and the American Association of Advertising Agencies (4As) have jointly released a new guide — the Positive Pitch Principles — outlining 10 best practices ...

Directed by Kirsten Lepore, the 90-second animated musical rejects polish for the messier rituals people actually use to cope ...

Liquid Death continues to pour into its unhinged creative flow as the brand’s third and final installment of its ...

Global riots and store closures fueled by a $400 pocket watch reveal the high cost of a brand strategy that prioritizes ...

(L-R) Carla Serrano and Arthur Sadoun. (Photo credit: Publicis Groupe / YouTube) Publicis Groupe has agreed to buy US ad tech firm LiveRamp for $2.2bn (£1.6bn). The French agency giant said LiveRamp’s ...