Parle Products CMO Mayank Shah told BestMediaInfo.com that the company has started work on digital campaigns and will explore ...

In an interview with BestMediaInfo, Cavalcante says Comscore wants clients in India to use it beyond publisher measurement, ...

DS Group’s Rajeev Jain says brands must stop treating virality as a strategy and focus instead on relevance, attention and ...

New paid feature for Spotify Premium users will allow licensed AI-generated covers and remixes, with participating artists ...

Goa: Marketers can no longer think of discoverability only through search engines and clicks, as consumers are increasingly asking AI for answers before brands even know they are in the market, ...

Paliwal joins the clean energy company after nearly two decades across media research, audience analytics, brand marketing ...

New advertising features include conversational discovery ads, AI-powered shopping recommendations and expanded Direct Offers integrations across Search ...