The Media Rating Council approves the company's use of traditional panel sampling alongside input from millions more homes.
The firm's new method for analyzing TV ratings includes data from cable, satellite set-top boxes and smart TVs across 45 million households ...
Nielsen's Big Data + Panel technology which includes measurement of smart-TV audiences, won backing from the Media Rating ...
Accreditation of the firm’s Big Data + Panel offering could help re-entrench the former monopoly power ahead of the upfronts.
Nielsen earns MRC accreditation for its Big Data + Panel measurement solution, which includes its legacy panels and bigger ...
In November, the Media Rating Council approved Nielsen’s integration of first-party live streaming data into its national panel-based TV measurement, an approach first deployed with Amazon’s Thursday ...
President Donald Trump's national security adviser has sent home about 160 National Security Council aides while the ...
While the rest of us were celebrating the New Year, George Ivie was celebrating his 25th anniversary as the CEO and executive director of the Media Rating Council -- already the longest-running ...
Portsmouth City Council’s licensing team is set to decide the age ratings for two pro-Palestine documentaries being shown at Southsea Cinema.