Collin Rugg, co-owner of the Trending Politics website, characterized the rebrand and new logo as “depressing. Rep. Byron ...

Byron Donalds, a prominent leader, is taking issue with the design, partly because Cracker Barrel played a significant role ...

Cracker Barrel’s new logo isn’t an accident — it’s CEO Julie Felss Masino’s project. She scrapped a beloved American ...

Cracker Barrel's push to modernize has sparked fierce criticism, as the restaurant chain is the latest brand to be labeled ...

Cracker Barrel has changed its logo, and inadvertently found itself in the midst of the culture war—here’s the rebrand ...

GOP Rep. Byron Donalds (Fla.) called it a “ woke rebrand .” Donald Trump Jr. shared a post from the “Woke War Room” account ...

Targets of this ire have included museums and colleges that are seen as supposed bastions of “woke” culture, but also brands.

Cracker Barrel has a special place in the hearts of many Americans, offering homestyle American cuisine in a folksy "Old ...

The new logo — which is its fifth — retains Cracker Barrel’s signature gold and brown tones, "is now rooted even more closely ...

To MAGA, the allure of Cracker Barrel was not its boomer nostalgia, but the enticing gaze of “Uncle Herschel” over the ...

I think we’re abusing the term a little bit too much, where it’s losing its meaning,’ National Review staff writer Caroline ...

Change is never easy, and it has definitely come at a cost for restaurant and gift store chain Cracker Barrel. On Aug. 20, ...