Vanity Vandals” attributes cluttered bathroom counters to a surplus of its affordable beauty products and includes a giveaway ...

Cosmetics introduces 'Vanity Vandals,' the next installment of its true crime mockumentary series. The 10-minute film stars ...

I've gotten lots of requests for me to do a fast makeup routine video on a budget. Lots of you know I love Dollar Tree makeup brushes, and I love affordable products. And I splurge only when necessary ...

OAKLAND, Calif., March 25, 2026--e.l.f. Cosmetics, a brand from e.l.f. Beauty (NYSE: ELF), the bold disruptor with a kind ...

EL, ELF and EWCZ are navigating rising costs and shifting consumer demand through innovation, digital expansion and strategic initiatives.

Cosmetics company e.l.f. Beauty operates at the lower end of the price spectrum. The company is focusing on growth and business expansion. In fact, the company's products aren't just cheaper than high ...

“Elf the Musical” is the theatrical equivalent of pouring maple syrup on spaghetti; kids may love it, but nostalgia aside, it’s too sickly sweet to have broad appeal for adults. Based on the 2003 film ...

Doja Cat never fails to make chaos feel like performance art. Last night, while gaming on her Fortnite Twitch stream, the Grammy-winning star broke into an impromptu rendition of Tyla’s viral anthem ...

Move over, American Eagle: popular beauty company e.l.f. Cosmetics is the latest brand to come under fire for an ad campaign. The budget beauty brand shared the campaign on Aug. 11, starring comedian ...

OAKLAND, Calif.--(BUSINESS WIRE)-- e.l.f. Cosmetics, a brand from e.l.f. Beauty (NYSE:ELF), has filed its latest motion in favor of beauty justice with the debut of a bold new campaign: “e.l.f.ino & ...

PRODUCTS USED: - Mac Cosmetics Paint Pot: Soft Ochre - Elf Cosmetics Bite Size palettes - Elf Cosmetics Liquid Eyeshadow - Benefit Cosmetics Roller Lash Mascara - Morphe Brushes Vibes Pencil - ...