GM is expanding Super Cruise across its brands, aiming for $2 billion in annual revenue through subscriptions. The technology ...

The paid subscription for the Super Cruise hands-free driving system could be a considerable revenue stream for GM over the ...

General Motors on Tuesday completed its acquistion of the Cruise autonomous vehicle unit, laying off half the workforce. The ...

For those unfamiliar, Super Cruise allows the driver to take their hands off the wheel and feet off the pedals on certain ...

MotorTrend awarded GMs’ Super Cruise system the automotive industry’s best driver assistance program title in its inaugural ...

In June 2024, GM injected another $850 million into Cruise, bringing its total spend on the company since acquiring most of ...

Industry analysts cite various factors for Cruise's failure, including a pedestrian accident, executive departures and regulatory scrutiny. GM's decision reflects a broader trend in the automotive ...

Rivian's push into hands-free and eventually eyes-off driving marks a major milestone for the EV startup. By bringing its ...

GM just over a year ago said Cruise would be a $50 billion per-year business. The company never made money and its parent ...