Bud Light’s comeback plan may hinge on Sydney Sweeney, with a rumored $10M deal to revive sales after its PR nightmare.

Some fads end slowly, taking up to a generation to wane. Others are like lightning, bursting on the scene unexpectedly, ...

Despite backlash against American Eagle's 'Sydney Sweeney Has Great Jeans' ad, it shows a shift to traditional, sales-focused ...

Fast-forward four decades, and Sydney Sweeney is pulling the same trick—but with a fresh twist. Her American Eagle ads—which ...

For those of you who missed the story, American Eagle signed Sweeney — an actress best known for her roles in HBO’s “Euphoria ...

A Levi’s spokesperson declined to comment Wednesday about the cultural debate that has developed from its new ads with ...

A controversy involving actress Sydney Sweeney, U.S. President Donald Trump and clothing retailer American Eagle Outfitters ...

How nice to have the Sydney Sweeney "great genes" controversy. It is happily of no consequence, which is just what we need ...

NEW YORK (AP) — Wall Street is holding steadier on Tuesday following its see-saw ride that bracketed the weekend.

AE’s ‘Sydney Sweeney Has Great Jeans’ campaign became the internet’s most controversial subject of the summer. Find out how ...

The backlash started after an American Eagle ad, featuring actor Sydney Sweeney, featured the slogan, "Sydney Sweeney has ...