Texas truck buyers have shown reluctance to trade their gas-powered pickups for EVs. The Lightning starts at $54,780, with ...

Previously likened by executives to the Model T for how revolutionary the truck was expected to be, the Lightning has missed ...

While Ford told Ars it doesn’t comment on speculation on its future product plans, the automaker said that “F-150 Lightning ...

The Ford F-150 Lightning is currently out of production and its future remains dark. The all-electric pickup was sidelined ...

Volkswagen has stepped back from its earlier plans to introduce fully electric or plug-in hybrid versions of the global-spec ...

Ford's F-150 Lightning may be discontinued, but it wasn't the truck's fault. We analyze the catastrophic marketing failure ...

Ford is apparently considering completely discontinuing its F-150 Lightning electric pickup truck. Production of the model is ...

Ford Motor executives are reported to be in discussions to kill the all-electric pickup. Experts say they expect many automakers to end EV models.

Once billed as the modern Model T, the electric version of the Ford F-150 pickup truck, called the Lightning, is on the road to getting scrapped. The Wall Street Journal reports that Ford, which lost ...

Ford is considering ending the F-150 Lightning program after weak sales and mounting losses. Only 23,034 units were sold through September 2025, far below original projections, despite being the ...

You might ask why it took Donald Trump to force a rethinking of policies that made no sense.