Amazon MX Player head Karan Bedi agrees that the real challenge remains to keep the audience hooked onto your content, ...

Hotstar and JioCinema, two widely used video streaming apps in India, have merged into JioHotstar. JioStar, a joint venture ...

In an exclusive interview, Aruna Daryanani and Girish Prabhu open up on using AI to enhance the experience of advertisers' as ...

Amazon MX Player, a popular video streaming service in India, is all set to transform the market with its innovative ...

Amazon MX Player targets diverse Indian audience with short content, merging with Mini TV for innovative shows.

From Bobby Deol and Suniel Shetty to Malaika Arora and Ashneer Grover, these stars will appear on MX Player with their ...

Amazon MX Player is a key part of the online retail giant’s strategy to boost its digital advertising revenue in the country.

Banijay Asia partners with All3Media International to bring the high-stakes reality series Rise & Fall to India on Amazon MX ...

The newly formed Amazon MX Player will debut over 100 shows and movies this year, streaming select Prime Video films for free ...

Karan Bedi, Head of Amazon MX Player, and Girish Prabhu, Head of Amazon Ads India, shed light on the implications of the ...