Adidas and Puma shares rose despite Nike's disappointing outlook, supported by market optimism and company-specific factors.

The sheer quantity of top-class kits that adidas produced for the 2026 World Cup is obscene. Not only do they have classics ...

Anthony Golding parsed through each brand’s World Cup kit offerings to determine who won the battle of the brands!With mere ...

The 2026 World Cup will be the first with 48 teams. That means there'll be 96 kits on show! Here are all the ones released so ...

Georgia’s retail landscape has officially shifted. Tbilisi Outlet Village, the nation’s first true international-scale outlet ...

The best player on a Final Four team, Wagler's meteoric rise from unknown to superstar is completely unprecedented ...

Beware of companies like Allbirds where a cult product leads to IPO hype followed by overexpansion, brand dilution, and ...

Whether you're running a marathon or starting to jog again, here are the best running shoes in 2026 to invest in.

"My superstition is all based on winning. If we win a bunch of games in a row, I stay in the same pair. I won't change until ...

Today, April 2, 2026, investors analyze over 20 price target cuts from analysts on the global sportswear giant.

From satin sneakerinas to polished derby shoes these are the best white sneaker trends for spring 2026 according to fashion ...