The ASA has cleared Procter & Gamble’s campaign, created by Grey London, for Fairy washing-up liquid following a complaint from Robert McBride Ltd that it was misleading. The company challenged ...
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I tested Fairy against 7 supermarket washing-up liquids and came to surprising conclusion
Fairy has reigned supreme in the world of washing-up liquids for 75 years, but with a plethora of alternatives available in supermarkets, which ones truly measure up? Parenting Editor Zoe Chamberlain ...
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