The chain's shares dropped after it unveiled a new look and ignited criticism, especially from those in conservative circles.

It would be nice if every single small thing did not now have to become a pawn in a ginned-up culture war. However, the Tennessee-based restaurant chain Cracker Barrel has rebranded, and according to ...

Cracker Barrel has offered a "promise" to its guests following immense criticisms over its new logo and design. Here's what ...

Cracker Barrel, which unveiled a logo last week without Uncle Herschel, has received quite a bit of pushback about its ...

Cracker Barrel says it "could've done a better job" handling the rollout of its new logo, which has drawn mockery from every ...

The 55-year-old restaurant and retail store chain, based in Lebanon, Tennessee, revealed its new logo, menu, and diner decor ...

Gilbert Davila, a Cracker Barrel board member and former Disney diversity executive, faces heat after the restaurant chain ...