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Medal of Honor recipient Dakota Meyer joins XX-XY Athletics as 'Ultimate Girl Dad' brand ambassador
Medal of Honor recipient Sgt. Dakota Meyer joined XX-XY Athletics as the "Ultimate Girl Dad" brand ambassador, the company ...
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Trans athlete controversies help power women's sports activist brand XX-XY Athletics in first year
The women's activist sportswear brand XX-XY Athletics celebrated its one-year anniversary this month. It proved to be a lucrative business by marketing the protection of women and girls from ...
DENVER--(BUSINESS WIRE)--An apparel industry leader known for her creativity, courage and cultural acuity, Jennifer Sey is combining her experience as an elite athlete, seasoned brand executive and ...
XX-XY Athletics founder Jennifer Sey slammed Nike over its alleged funding of a study on puberty blockers for children and how it would affect their athletic and training performance. The research is ...
It’s been a year since Jennifer Sey and her XX-XY Athletics brand entered the large and fiercely competitive athletic apparel market, expected to reach $173 billion in North America this year, ...
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