Gucci is betting on popular Chinese actor Xiao Zhan to boost the brand’s awareness, and speed its growth once again. The brand’s sales in China remained below 2019 levels in the third quarter of 2021.

Tod’s has teamed up with its brand ambassador Xiao Zhan on their first capsule collection, in a bid to boost the brand’s presence among the popular actor’s large fan base in China. The “Tod‘s for XZ” ...

Legends of the Condor Heroes, the epic martial arts novel by Jin Yong (pen name of the late Hong Kong author, scholar, and newspaperman Louis Cha), is possibly the most frequently adapted wuxia novel ...

8 Sep - Renowned filmmaker Zheng Xiaolong recently admitted that he was not the person responsible for casting Xiao Zhan in the new series, "The Legend of Zang Hai", but that he was happy with how it ...

Celebrating 70 years of the Horsebit 1953 loafer, Gucci has dropped off an all-new campaign spotlighting the heritage footwear silhouette on actor and ambassador Paul Mescal and global brand ...

Chinese idol Xiao Zhan wrote a post on social media after attending Stefanie Sun’s concert in Shanghai. And the Singapore singer has reacted to her long-time fan. Sun recently started her first world ...

Fans of Chinese pop star Xiao Zhan are feeling conflicted this week. They’re excited because their idol’s newly released single has broken all-time sales records, but they’re also smarting from ...

There’s a new era coming at Moschino. Following the industry trend of appointing lesser-known number twos into the creative director spot, Davide Renne will take up the reins at the brand on November ...

Xiao Zhan is a Chinese actor, singer, and former member of the male idol group X NINE, born in Chongqing, China. Before his debut, Xiao Zhan worked as a photographer and graphic designer. He ...

“Data stars” — celebrities who have built up enormous followings through fan engagement, even if their bodies of work are relatively modest — dominate social media and daily discussions for millions ...