The Super Bowl LX ad blitz was a big budget highwire act—from Anthropic’s shot at OpenAI to Lady Gaga’s homage to Mr. Rogers and Dunkin’s nostalgia-fueled celeb fest. Autodesk CMO Dara Treseder breaks ...
The battle for the future of artificial intelligence is getting tougher – and more aggressive – than ever. During the Super Bowl, Anthropic aired a high-profile ad for its chatbot, Claude, that took a ...
Ring’s Super Bowl ad promoting its ‘Search Party’ feature for finding lost pets backfired, with viewers finding the neighborhood camera surveillance imagery dystopian rather than heartwarming. PCWorld ...