There are countless ways to become a millionaire but Arthur Trusov has found one of the most unique: Roblox. The savvy designer sold over $1 million dollars worth of digital merchandise inside the hit ...

Skechers has teamed up with Super League, an end-to-end activation partner for brands in immersive gaming platforms like Fortnite and Minecraft, to launch its first store in one of Roblox’s virtual ...

Helping to grow digital apparel and accessories options on Roblox, DKNY has partnered with in-game retailer Dubit to create a collection of virtual products on Roblox, the fashion brand announced ...

Digital gaming platform Roblox has been toying around with real-world commerce integrations for a while, but now the company is getting serious with the addition of two new features: Commerce APIs ...

Roblox is the most popular online gaming platform for users to create and sell virtual items called User Generated Content (UGC). However, there has been recent controversy surrounding the restricted ...

As I enter the Alo Yoga store, the sounds of a burbling waterfall, chirping birds and my soft footsteps awaken my senses. I pass by faceless white mannequins and shelves filled with pink, yellow and ...

Chipotle Mexican Grill will return to Roblox to launch Chipotle Burrito Builder, according to a press release. The simulation will allow players to roll virtual burritos and earn the brand's ...

In the new virtual kiosk within the e.l.f. Up! experience on Roblox, which is powered by Walmart, U.S. visitors can buy a Roblox-exclusive limited-edition physical product — a hoodie — as well as a ...

Watch as two quirky characters bring arcade and gaming humor to life! When a costumed man frustrated with an arcade game ...