As part of a tourism campaign, Michigan has developed fragrances inspired by some of the state's aromas – including its coastline, flowers and vineyards. But what do people make of the fragrances?
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Pure Michigan campaign hits 20-year mark
May has been declared "Pure Michigan Month" as the state's tourism and travel theme hits 20 years since its introduction. Kelly Wolgamott, vice president of Pure Michigan, shares some of the ...
KALAMAZOO, Mich. — The popular content campaign of Pure Michigan, partnered with National Geographic to create vibrant videos and pictures to highlight the features of the place we call home. Vibrant ...
GRAND RAPIDS, Mich. (WOOD) — A member of the team who helped create the Pure Michigan campaign is retiring at the end of the month. Dave Lorenz, the vice president of Travel Michigan, has worked with ...
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