Historically, Google AdWords’ Content Network has gotten a bad rap. And for good reason. Advertisers usually see much lower ROI results from it than from the Google Search and Search Partner networks.

The Google AdWords Help thread has an advertising asking why the Ads Diagnostic tool within the AdWords console is giving off this message: To test this keyword, your campaign must be opted in to the ...

As I describe in my “eBay vs. Google: eBay AdContext contextual ad network set to launch”, eBay unveiled this weekend a new, automated keyword-based contextual ad system for use by its partner network ...

According to Google’s recent quarterly earnings report, the company earns about 34% of its revenue from AdSense, placing contextual ads on its content network partner websites. This proportion has ...