In today's competitive legal market, understanding the return on investment (ROI) from marketing efforts is no longer a luxury for law firms, but a necessity. One that can mean the difference between ...

SEO Consultants for Lawyers reports four strategies for law firms to enhance their online presence: build a professional website, optimize SEO, utilize content marketing, and engage on social media.

Sasha is the Chief Growth Officer at Grow Law Firm, a Chicago-based team of experts in digital marketing for law firms. Every conversation about growing law firms seems to be focused on attracting ...

It’s nearly unanimous: 95 percent of law firms say that because marketing is a non-billable expense, the spending risk is greater, according to a CallRail survey. But despite this inherent risk, many ...

Florida-Based Keller Swan Joins TopDog Law to Strengthen Courtroom Expertise Across the Southeast. SCOTTSDALE, AZ / ACCESS ...

The all-new Lawproactive system introduces a proprietary platform that cuts wasted ad spend and delivers highly qualified, local leads to law firms by mastering Generative Engine Optimization (GEO).

Of the many business books I read, my current favorite is The Checklist Manifesto: How to Get Things Right by Atul Gawande. Its central premise is that, no matter what level of expertise you have in ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. The relationship you have with your marketing agency can make or break your law firm's ...

We collaborate with the world's leading lawyers to deliver news tailored for you. Sign Up for any (or all) of our 25+ Newsletters. Some states have laws and ethical rules regarding solicitation and ...

We collaborate with the world's leading lawyers to deliver news tailored for you. Sign Up for any (or all) of our 25+ Newsletters. Some states have laws and ethical rules regarding solicitation and ...

A telephone directory advertising service accused a Scranton law firm of failing to pay $260,000 for advertising services. A Lackawanna County judge rejected all of the defendant's preliminary ...