The countries that understand which friction to remove and which to keep are the ones winning. Azerbaijan is one example.

“Incredible India” was built to attract outsiders, but the center of gravity in Indian travel has shifted from selling the country abroad to building for travelers at home. In 2002, Amitabh Kant was a ...

KUWAIT CITY, Dec 23: To mark the first anniversary of the India-Kuwait Strategic Partnership, which was established during the visit of the Indian Prime Minister Narendra Modi to Kuwait in December ...

NEW DELHI: The Ministry of Tourism has begun efforts to rebrand one of its most successful campaigns, Incredible India, to target new markets. The ministry will also soon begin working on a new ...

India’s tourist promotion slogan is “Incredible India!” And there’s a lot about that country that’s pretty incredible. But three stories over the past week caught my attention. They show three (very) ...

India saw 9.23 million foreign tourist arrivals (FTAs) in 2023 – a significant increase from 6.44 million in 2022. While this number is still below the pre-pandemic peak of 10.93 million in 2019, it ...

Ogilvy Delhi has bagged the Ministry of Tourism (Incredible India) business. The account was won following an open multi-agency pitch from agencies across India. With this win, Ogilvy’s mandate over ...

Lan Kwai Fong Association is presenting the inaugural Incredible India Festival in collaboration with the Consulate General of India, Hong Kong. Taking place on 15 to 16 March, the event will ...

Viral News: When people often talk about settling abroad with their families in the anticipation of a better life, a woman’s experience on Instagram has taken the internet by storm. The woman, Kelsey ...