Add Yahoo as a preferred source to see more of our stories on Google. Now, the popular Japanese candy brand Hi-Chew has taken the American candy market by storm thanks to its chewy texture and ...

When it comes to chewy candy, we've all had Starburst and fruit-flavored Tootsie Rolls. But have you ever tried a Hi-Chew? If you haven't -- YOU NEED TO! Hi-Chew is a popular Japanese chewy candy ...

Winning flavor was selected via the East Meets West Flavor Challenge. In April, Morinaga America Inc., maker of Hi-Chew candy, launched the "East Meets West Flavor Challenge," inviting Hi-Chew fans to ...

Campaign Trail is our analysis of some of the best new creative efforts from the marketing world. View past columns in the archives here. Morinaga & Company's Hi-Chew fruit candy has been a staple in ...

IRVINE, Calif., June 16, 2021 /PRNewswire/ -- HI-CHEW™, the immensely fruity, intensely chewy candy and New York City-based The Doughnut Project have teamed up for National Candy Month (June) to ...

IRVINE, CALIF. — Morinaga America, Inc. is expanding its portfolio of Hi-Chew products with the launch of Hi-Chew Reduced Sugar. Available in mango and strawberry flavors, the candy contains 30% less ...

Menchie’s Frozen Yogurt is kicking off June’s National Candy Month with a sweet collab to attract yogurt and candy lovers alike. The approximately 540-unit yogurt chain has joined with Japanese candy ...

One of Japan’s oldest candy companies, with its U.S. base in Irvine, plans to more than double domestic sales in the next seven years with new product offerings and further efforts to expand ...

With summer in full swing, you are most likely seeking out new ways to keep cool. While lounging by the pool or taking a trip to the beach are always solid options to stay comfortable during the ...

Chewy candy has been a staple in American culture for centuries. One of the earliest examples is Good & Plenty, a sweet licorice surrounded by a hard candy shell, which debuted in 1893. Nearly every ...