Key insights Korean fashion brands are in the global spotlight this year between securing prominent spots at fashion events and landing partnerships with companies such as Nike and Google. A robust ...

This generation’s love for Korean drama and K-pop stars is no news. But besides swooning over the well-crafted love stories and their emotionally charged actor, people are also fixating on Korean ...

Forbes contributors publish independent expert analyses and insights. Joan Vos MacDonald is a New York-based writer who covers Korean media. The futuristic fashion show Runway To Seoul debuted on Sept ...

In 2025, Korean fashion or K-fashion stands as a global force—defined by bold creativity, cultural pride, and innovative inclusivity. What once felt like a niche subculture is now shaping wardrobes ...