Shai Gilgeous-Alexander and Converse have finally revealed a first look at the long-anticipated SHAI 001. A natural progression since assuming the role of creative director of Converse Basketball in ...

Oklahoma City Thunder guard Shai Gilgeous-Alexander already leads the way in aura and the NBA MVP race. Soon, Gilgeous-Alexander will have a firm grip on the sneaker industry. Last month, ...

What a week it has been for Oklahoma City Thunder guard Shai Gilgeous-Alexander. Not only are the Thunder up 2-0 in the Western Conference Finals, but Gilgeous-Alexander won the 2025 NBA Award.

Shai Gilgeous-Alexander of the Oklahoma City Thunder celebrates with the NBA Finals Most Valuable Player trophy and his new Converse signature basketball shoe, the SHAI 001, after defeating the ...

Add Yahoo as a preferred source to see more of our stories on Google. Taylor (center) discusses the fin er points o f the gam e with University o f Illinois basketball star Dike Eddleman (left) and Ed ...

From the league's inception, Converse shoes have been a part of some of the NBA's most iconic moments. In the 1980s, the brand's athletes were larger than life, with Larry Bird, Julius Erving, and ...

The Oklahoma City Thunder easily defeated the Philadelphia 76ers 129-104 on Sunday evening. Thunder point guard Shai Gilgeous-Alexander used the opportunity to preview an upcoming colorway of his ...

Oklahoma City Thunder point guard Shai Gilgeous-Alexander is on a historic run. The reigning NBA MVP is dominating the league once again, while putting his foot down in the sneaker industry. Last year ...

Forbes contributors publish independent expert analyses and insights. Nick Crain is an NBA reporter covering the OKC Thunder for Forbes. The path to superstardom in the NBA comes with unique ...