Texas Tech is again a unanimous No. 1, but it's a toss-up for second place behind the Red Raiders in the Big 12 rankings.

Can the Oklahoma State Cowboys' defense slow down the balanced Cincinnati Bearcat attack, led by quarterback Brendan Sorsby?

But a new team has taken over as Big 12 kingpin this year — Texas Tech.

Big 12 football Week 7 picks: UCF at Cincinnati | Houston at Oklahoma State | Iowa State at Colorado | TCU at Kansas State | Kansas at Texas Tech | BYU at Arizona | Arizona State at Utah | The Republic's score predictions

As the Big 12 schedule rounds the corner into late October, the conference landscape has finally begun to take shape — and for Baylor, that shape still includes

There are still four teams who are unbeaten in Big 12 action: Texas Tech, Arizona State, Cincinnati and BYU. At the moment, that makes them the de facto leaders in the clubhouse, following a Week 6 where the Bearcats made their case to be considered a league contender by beating Iowa State. What will Week 7 hold for the conference?

The Texas Tech Red Raiders continue to ride the hype train, holding firm at the top of the Big 12. They rolled past the Kansas Jayhawks with a dominant 25-point win, fueled by strong performances on both sides of the line.

What to know about Big 12 Conference teams in updated college football rankings for Coaches Poll and AP Top 25 poll after college football Week 7.

TCU and Baylor are playing football this Saturday, one of the few remaining rivalries we have in the new college football landscape that has Michigan State play