The NBA is always looking for ways to attract more viewers to NBA All-Star Weekend. That includes bringing celebrities and influencers into the mix, just like they did with popular YouTuber Mr. Beast, ...

Mr. Beast was the latest celebrity to make a cameo on Survivor season 50. The YouTuber, 27, appeared during the Wednesday, April 29, episode of the CBS reality competition, where host Jeff Probst ...

Jimmy Donaldson, also known as MrBeast, in Greenville, N.C., on Dec. 12, 2023. “It's just uncharted territory," says Donaldson of his videos' success.Chris Buck for TIME “The idea is that he will be ...

The 2025 NBA All-Star game had a lot of celebrities in attendance, including YouTube personality Mr. Beast. Mr. Beast took a break from making his unique philanthropic videos to see the action during ...

Mr. Beast plans to open a pop-up theme park in the Middle East where fans of the world’s most popular YouTuber can race on roller coasters, hop on thrill rides and play over-the-top games inspired by ...

Damian Lillard is one of the best shooters the NBA has ever seen. Playing him in a shooting contest for nothing feels like a losing battle for almost anyone. Now, think about playing him in a shooting ...