Yet some ads manage to break through, to lodge themselves in consumers' collective consciousness just long enough to spur dialog and debate--indeed, attention--in the Twitterverse and beyond. “If an ...

The 11 per cent jump is due to "improved customer sentiment" and "aggressive marketing campaigns and increased ad spend", said Cheil. By medium, internet advertising surged 20 per cent while TV and ...

Forbes contributors publish independent expert analyses and insights. This Vitaminwater ad may seem so 2011 because it is not officially being used anymore. But in many ways it is so 2019 too. Here is ...

Google spent about $213 million on advertising in 2011, $70 million of which went to TV ads, reports Kantar Media. Google spent about $213 million on advertising in 2011, $70 million of which went to ...

Buick has released the second commercial for the 2011 Buick Regal. Titled Discover Beauty, the ad outlines the finer details of the vehicle, including the 12-way power driver’s seat, the LED-lid ...

We've seen some expensive car commercials over the years. There was that Michael Bay spot with Chevys like the Camaro and the SSR zipping up highways and city streets and parking in the back of a ...

Facebook's cost-per-thousand ad impressions rose 8 percent between Q3 and Q4 2011, and 23 percent since Q1, according to data from TBG Digital, an agency that specializes in placing and serving ...

In case you missed it, Georgia businessman Herman Cain has dropped a new campaign ad, and it’s terrible. In a good way. I’m not sure which is more hilarious: the terrible production values, the ...

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Ad revenue from social networks worldwide is expected to reach $5.54 billion this year, according to eMarketer estimates, and will double by 2013. eMarketer is taking into account a number of popular ...

“Data Driven Thinking” is a column written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Rob Leathern, CEO of XA.net, an ...