This is a step in a positive direction. Coca-Cola announces new partnership to address major problem with its operations: 'Aligning innovation with social responsibility' first appeared on The Cool ...

According to the Papua New Guinea Post-Courier, the soda giants partnered with local shipping company Express Freight ...

Coca-Cola is less exposed to the U.S. market’s weakness in snacks and soda, compared with other food and beverage companies.

A partnership between Coca-Cola and Japanese company Toyo Seikan has received an award for innovation in drink packaging.

Coca-Cola has beaten Wall Street’s profit projections in 11 of the last 13 quarters. Revenue is projected to tumble 21% to $7.36 billion from $9.37 billion a year ago, which at the time outpaced ...

After The Coca-Cola Co. halved its brands during the pandemic, the beverage giant is ready to strategically rebuild its product portfolio with “consumers at the center,” a new marketing model ...

ATLANTA — The Coca-Cola Co. is pouring its products into new categories. The company’s innovation in 2019 has moved its Coca-Cola brand into the energy drink market, its Simply Beverages brand ...

ATLANTA — Imagine sitting on a beach on a scorching hot summer day. A slight breeze is doing little to stop the sweat from rolling down your face. You want relief, you want something to drink ...

Coca-Cola has unveiled a new innovation platform for limited-edition products co-created between marketing, creative, design and tech. Described as a “new brand expression”, Coca-Cola Creations will ...

So far, Coca-Cola’s pricing and innovation strategy appears to be working. In the third quarter, the company’s net revenues jumped 10% to $1.1 billion. Related ...

Imagine sitting on a beach on a scorching hot summer day. A slight breeze is doing little to stop the sweat from rolling down your face.

Coca-Cola is changing the way it thinks about innovation, with the soft drink giant’s marketers using their “instinct” to consider what new products might be possible before factoring in which brand ...